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The App Store is a safe and trusted place for customers to discover apps, and a great opportunity for developers to deliver apps and services across iPhone, iPad, Mac, Apple TV, and Apple Watch in 175 regions. Find articles, guidelines, and other resources to help you design incredible apps, reach more users, and grow your business.

Articles

App Store Updates Won't Update

Learn about App Store business models and features, creating a great product page, localizing your app, offering in-app purchases, measuring your app’s success, and more.

Guidelines

App Store Download For Computer

Learn about requirements for app design, App Review submission, using Apple product images in your marketing materials, and more.

App Store Update Ipad

Submitting

App Store Update App

Learn how to prepare your iPhone, iPad, Mac, Apple TV, and Apple Watch apps for submission to App Review.